Send

Send are a disruptive insurtech software company that has transformed some of the biggest names in insurance, yet they lacked a clear and distinctive brand presence. Working with the team at Better, my role was to create a new brand that felt fresh and intriguing, while seamlessly fitting into the corporate world of insurance. To achieve this, we developed a fluid brand device that reflects the composable and flexible nature of the Send Insurance Platform. This concept was then brought to life in collaboration with a 3D designer.