Oak Labs
Creating a community-focused platform for a leading Pokémon stock alerts service — built by collectors, for collectors.
Visit live siteProject Overview
The project began by transforming a Discord-based service into a lightning-fast, accessible website that powers growth. Architecting a robust database enabled dynamic features like a live alert feed, real-time user stats, and an intuitive product search page — making stock availability easy to check across retailers. Thoughtful micro-interactions, from engaging hover effects to seamless transitions, increase retention and drive conversions. High performance scores ensure instant search results and rapid page loads. With its extensible foundation, the platform is positioned for future upgrades, including premium member portals and exclusive benefits.
Project Scope
- Logo
- Brand Identity
- Motion
- Web Design
- Web Development
Role
Designer & DeveloperYear
The results
In the first three months, the website attracted over 35,000 unique visitors and generated more than 80,000 page views. Strategic placement of primary call-to-action buttons led to a strong 45% conversion rate, effectively driving users to join the Discord server for the alerts service. Additionally, affiliate link clicks showed remarkable month-on-month growth, with a 110% increase from the first to the second month, followed by a further 64% rise from the second to the third month. These results demonstrate the website’s significant role in boosting user engagement, driving growth, and providing long-term sustainability for the service.